Shorewood Business District Sponsors “Guerrilla Marketing” Workshop for Community

TUESDAY, MAY 5, NORTH STAR AMERICAN BISTRO 4515 N. OAKLAND AVE., SHOREWOOD, WIS.

Effective marketing is the key to business survival, growth and success - especially in today’s challenging economy. The Shorewood Business Improvement District is pleased to offer a half-day, marketing seminar (including continental breakfast) with industry expert Al Lautenslager, co-author of Guerrilla Marketing in 30 Days. Guerrilla Marketing has become a landmark book in 41 languages for one simple reason: it works like no other marketing to maximize your profits and minimize your investment. Small and large businesses alike have applied the principles of Guerrilla Marketing because of their simplicity, common sense, and record of being proven in action.

One of the main reasons that businesses fail is lack of marketing insight. Guerrilla Marketing provides that insight. With 14 million copies of Guerrilla Marketing books sold worldwide, and the many university MBA programs offering Guerrilla Marketing, this is now far beyond an opinion. Guerrilla Marketing is the best-known marketing brand in history.

During this seminar, Lautenslager will outline a simple and effective marketing plan that focuses on the day-to-day implementation of key marketing strategies. He will help you cut through the clutter and market your business more efficiently and effectively - without spending a lot of money.

This in-depth workshop will be invaluable to any business owner or marketing executive and is open to the entire Milwaukee business community, and not just Shorewood businesses. The cost is only $55 per person OR $50 per person if two or more people attend from the same organization. Please join us - and learn Lautenslager’s creative strategies.You can also visit his website at www.market-for-profits.com.

PROGRAM SCHEDULE
8:15-8:45 a.m. Check-In and Continental Breakfast
8:45 a.m. Welcome
9:00-10:15 a.m. Presentation
10:15-10:45 a.m. Break
10:45 a.m.-12:00 p.m. Presentation Continues
12:00-12:15 p.m. Wrap-Up/Q & A/Networking

Reservations are required. Make check payable to Shorewood Business Improvement District and mail to: 4230 N. Oakland Ave., #295, Shorewood, WI 53211 (sorry, we do not take credit cards). You may also call or e-mail Barb Caprile (414.962.7002 or barb@shorewoodwi.com) to make your reservation. We will call or e-mail your confirmation. We must guarantee the number of attendees at North Star by May 1.